Newsprint
Open in tool →Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.
Color
#1c1d16
#1c1d16
hex
#1c1d16rgb
rgb(28, 29, 22)hsl
hsl(69, 14%, 10%)oklch
oklch(0.227 0.013 114.1)Closest name: Coco’s Black (#1c1c1a)Relative luminance 0.0118
Colors that go with #1c1d16
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #1c1d16 without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #1c1d16 in 18 real palettes, including Trailhead and Warner Bros.'s brand system, as the accent.
Blue #0000ff
shipped23 real palettes, including Signal's brand system and CVS's brand system put Blue beside #1c1d16, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #1c1d16 in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour.
Blush Pink #e8b4b8
shipped5 real palettes, including Graphite Mono and Estate put Blush Pink beside #1c1d16, as the accent.
Brown #a52a2a
shipped5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #1c1d16, as the accent.
Burgundy #800020
shipped4 real palettes, including Mailchimp's brand system and Qatar Airways's brand system put Burgundy beside #1c1d16, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #1c1d16 in 6 real palettes, including Coffee Bar and Kiln, as the accent.
Real palettes that use #1c1d16
Tints & shades
Harmonies
Contrast
| #1c1d16 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 16.98:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.24:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1c1d16 as the background.
Brands using this color
- Gustoprimary · #1c1b1a · Δ1.235
- Gustotext · #1c1b1a · Δ1.235
- Logitechprimary · #1b1b1b · Δ1.407
- Logitechtext · #1b1b1b · Δ1.407
- N26text · #1b1b1b · Δ1.407
- NASAtext · #1b1b1b · Δ1.407
- Signalprimary · #1b1b1b · Δ1.407
- Signaltext · #1b1b1b · Δ1.407
- CVSprimary · #1a1a19 · Δ1.488
- CVStext · #1a1a19 · Δ1.488
- Braveprimary · #1c1c1d · Δ1.505
- Bravetext · #1c1c1d · Δ1.505
- Figmatext · #1e1e1e · Δ1.534
- BrandSweetstext · #241c14 · Δ1.55
- Mailchimpprimary · #241c15 · Δ1.558
- Fitbitprimary · #191c1d · Δ1.563
- Fitbittext · #191c1d · Δ1.563
- Hingetext · #1a1a1a · Δ1.613
- Louis Vuittonprimary · #1a1a1a · Δ1.613
- Louis Vuittontext · #1a1a1a · Δ1.613
- Spectrumprimary · #1a1a1a · Δ1.613
- Spectrumtext · #1a1a1a · Δ1.613
- Warner Bros.primary · #1a1a1a · Δ1.613
- Warner Bros.text · #1a1a1a · Δ1.613
- GitLabtext · #1f1f1f · Δ1.792
- Googletext · #1f1f1f · Δ1.792
- HubSpottext · #1f1f1f · Δ1.792
- Revoluttext · #1f1f1f · Δ1.792
- Yahooprimary · #1a1919 · Δ1.84
- Yahootext · #1a1919 · Δ1.84
- Nokiatext · #1d1e20 · Δ1.851
- Victoria's Secretprimary · #221d1d · Δ1.855
- Victoria's Secrettext · #221d1d · Δ1.855
- Huaweitext · #191919 · Δ1.9
- Notionprimary · #191919 · Δ1.9
- Pumaprimary · #191919 · Δ1.9
- Pumatext · #191919 · Δ1.9
- Tinderprimary · #1b1817 · Δ1.972
- Tindertext · #1b1817 · Δ1.972
Palettes built around it
Magazine Ochre
Open in tool →Ochre and walnut on unbleached stock, with teal as the counterpoint — a features-section palette with some heat in it.
Ink & Paper
Open in tool →Two greys and one ink-blue link color: the palette of a well-set book page.
Launch Orange
Open in tool →Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
Fresh Juice
Open in tool →Orange, mango and mint — a sugar rush; keep the type black so it stays legible under all that color.
Learning App
Open in tool →Green, blue and orange at full saturation: the gamified-learning look, where every color is a reward.
Trailhead
Open in tool →Rust, pine and sun — high-visibility earth tones that read at a distance and on a trail sign.
Playground
Open in tool →Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
Studio Grey
Open in tool →A pure greyscale with a single electric blue — the portfolio palette that makes work look considered.
Woodsmoke
Open in tool →Amber and oxblood on smoky brown — a fireside dark mode that photographs whisky, leather and wool.
Diner
Open in tool →Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it.
Stone
Open in tool →Stone greys with a faint warmth — Tailwind's stone scale used as a whole palette: interfaces that want to disappear.
Fonts for this mood
#1c1d16 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #1c1d16
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #1c1d16 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/1c1d16-b7bea2-4e7edf-252d1f-f1eee9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md