Color

#b91c1c

#b91c1c
hex#b91c1c
rgbrgb(185, 28, 28)
hslhsl(0, 74%, 42%)
oklchoklch(0.505 0.19 27.5)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1123

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1cbaba

#ba1c6b · #ba6b1c

#1cba1c · #1c1cba

Split-complementary

Open in tool →

#1cba6b · #1c6bba

#6bba1c · #1cbaba · #6b1cba

Contrast

#b91c1c as textRatioAAAA largeAAAFix
Aaon white
6.47:1passpassfail
  • AAA: use #ad1a1a as the text (7.14:1)
Aaon black
3.25:1failpassfail
  • AA: use #df2a2a as the text (4.5:1)
  • AAA: use #ea7171 as the text (7.1:1)
  • AA: or shift the background to #d9d9d9 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b91c1c as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b91c1c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b91c1c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b91c1c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b91c1c-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md