Color

#ed122f

#ed122f
hex#ed122f
rgbrgb(237, 18, 47)
hslhsl(352, 86%, 50%)
oklchoklch(0.601 0.237 24.3)
Closest name: Barberry (#ee1133)Relative luminance 0.1864

Colors that go with #ed122f

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12edd0

#ed129d · #ed6212

#2fed12 · #122fed

Split-complementary

Open in tool →

#12ed62 · #129ded

#9ded12 · #12edd0 · #6212ed

Contrast

#ed122f as textRatioAAAA largeAAAFix
Aaon white
4.44:1failpassfail
  • AA: use #e8112e as the text (4.61:1)
  • AAA: use #af0d23 as the text (7.23:1)
  • AA: or shift the background to #080808 (4.51:1)
Aaon black
4.73:1passpassfail
  • AAA: use #f4677a as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed122f as the background.

Brands using this color

Fonts for this mood

#ed122f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed122f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed122f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed122f-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md