Brand colors

McDonald's colors

McDonald's's 5 brand colors as structured tokens — every role's hex with copy buttons, contrast pairs measured against the brand's own surface, and CSS / DTCG downloads. Ask your agent for a palette inspired by McDonald's via the colors MCP.

Full brand page →food-bev

Source: mcdonalds.com
Extracted: 2 September 2026
Version: 6

primaryffc72c secondaryda291c accent006bae surfaceffffff text292929

Role tokens

primary#ffc72c · Golden Arches Yellow
secondary#da291c · McDonald's Red
accent#006bae · Dark Blue
surface#ffffff · White
text#292929 · Charcoal

Open in palette tool Contrast checker

Contrast pairs

Pair	Ratio	AA	AA large	AAA	Fix
Aaprimary on surface	1.56:1	fail	fail	fail	AA: primary → #946c00 (4.77:1)
Aasecondary on surface	4.87:1	pass	pass	fail	AAA: secondary → #ac2016 (7.07:1)
Aaaccent on surface	5.65:1	pass	pass	fail	AAA: accent → #005b94 (7.18:1)
Aatext on surface	14.55:1	pass	pass	pass	—
Aatext on primary	9.32:1	pass	pass	pass	—
Aatext on secondary	2.99:1	fail	fail	fail	AA: text → #f7f7f7 (4.54:1)
Aatext on accent	2.57:1	fail	fail	fail	AA: text → #e6e6e6 (4.53:1)

Measured against the brand's own surface where it has one; fixes move lightness only so they stay on-hue.

Download

The same tokens as CSS custom properties, a Tailwind v4 @theme block, and a W3C DTCG color group — or fetch tokens.json / brand.css for the full brand.

css · mcdonalds-com-colors.css

:root {
  --color-primary: #ffc72c;
  --color-secondary: #da291c;
  --color-accent: #006bae;
  --color-surface: #ffffff;
  --color-text: #292929;
}

tailwind · theme.css

/* McDonald's — Tailwind v4 theme. Import after "tailwindcss". */
@theme {
  --color-primary: #ffc72c;
  --color-secondary: #da291c;
  --color-accent: #006bae;
  --color-surface: #ffffff;
  --color-text: #292929;
}

dtcg · mcdonalds-com-colors.tokens.json

{
  "$description": "McDonald's brand colors",
  "color": {
    "primary": {
      "$type": "color",
      "$value": "#ffc72c"
    },
    "secondary": {
      "$type": "color",
      "$value": "#da291c"
    },
    "accent": {
      "$type": "color",
      "$value": "#006bae"
    },
    "surface": {
      "$type": "color",
      "$value": "#ffffff"
    },
    "text": {
      "$type": "color",
      "$value": "#292929"
    }
  }
}

Similar brand palettes

Public brands whose primary sits closest on the hue wheel.

Lemon Squeezy5 colors

mcpConnect your agent — riff on McDonald's

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›build a palette inspired by McDonald's for a food-bev startup — keep the feel, change the primary, and give me the /palettes/new link

tool url/palettes/new/ffc72c-da291c-006bae-ffffff-292929?lock=0

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

McDonald's trademarks and logos belong to their owner. Shown for identification (nominative use); not affiliated or endorsed. Owner of this brand? Request a correction or removal →