Color

#bc1027

#bc1027
hex#bc1027
rgbrgb(188, 16, 39)
hslhsl(352, 84%, 40%)
oklchoklch(0.507 0.198 23.5)
Closest name: Akai Red (#bc012e)Relative luminance 0.1121

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#10bca5

#bc107d · #bc4f10

#27bc10 · #1027bc

Split-complementary

Open in tool →

#10bc4f · #107dbc

#7dbc10 · #10bca5 · #4f10bc

Contrast

#bc1027 as textRatioAAAA largeAAAFix
Aaon white
6.48:1passpassfail
  • AAA: use #b21025 as the text (7.01:1)
Aaon black
3.24:1failpassfail
  • AA: use #e61430 as the text (4.51:1)
  • AAA: use #f2697b as the text (7.08:1)
  • AA: or shift the background to #d9d9d9 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc1027 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bc1027 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc1027
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc1027 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc1027-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md