Color

#ed354e

#ed354e
hex#ed354e
rgbrgb(237, 53, 78)
hslhsl(352, 84%, 57%)
oklchoklch(0.622 0.217 19.5)
Closest name: Bat’s Blood Soup (#ee3366)Relative luminance 0.211

Colors that go with #ed354e

Charcoal, Dodger Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ed354e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#35edd5

#ed35aa · #ed7935

#4eed35 · #354eed

Split-complementary

Open in tool →

#35ed79 · #35aaed

#aaed35 · #35edd5 · #7935ed

Contrast

#ed354e as textRatioAAAA largeAAAFix
Aaon white
4.02:1failpassfail
  • AA: use #e61430 as the text (4.66:1)
  • AAA: use #b21025 as the text (7.01:1)
  • AA: or shift the background to #141414 (4.58:1)
Aaon black
5.22:1passpassfail
  • AAA: use #f2697b as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed354e as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ed354e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed354e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed354e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed354e-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md