Color

#b7101e

#b7101e
hex#b7101e
rgbrgb(183, 16, 30)
hslhsl(355, 84%, 39%)
oklchoklch(0.496 0.194 25.6)
Closest name: Bullseye (#b9030a)Relative luminance 0.1053

Colors that go with #b7101e

Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#10b7a9

#b71071 · #b75610

#1eb710 · #101eb7

Split-complementary

Open in tool →

#10b756 · #1071b7

#71b710 · #10b7a9 · #5610b7

Contrast

#b7101e as textRatioAAAA largeAAAFix
Aaon white
6.76:1passpassfail
  • AAA: use #b2101d as the text (7.04:1)
Aaon black
3.11:1failpassfail
  • AA: use #eb1426 as the text (4.66:1)
  • AAA: use #f26974 as the text (7.05:1)
  • AA: or shift the background to #d4d4d4 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b7101e as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b7101e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b7101e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b7101e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b7101e-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md