Color

#fe1018

#fe1018
hex#fe1018
rgbrgb(254, 16, 24)
hslhsl(358, 99%, 53%)
oklchoklch(0.63 0.253 28.1)
Closest name: red (#ff0000)Relative luminance 0.2151

Colors that go with #fe1018

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#10fef6

#fe108f · #fe7f10

#18fe10 · #1018fe

Split-complementary

Open in tool →

#10fe7f · #108ffe

#8ffe10 · #10fef6 · #7f10fe

Contrast

#fe1018 as textRatioAAAA largeAAAFix
Aaon white
3.96:1failpassfail
  • AA: use #e90109 as the text (4.69:1)
  • AAA: use #b20107 as the text (7.24:1)
  • AA: or shift the background to #171717 (4.53:1)
Aaon black
5.3:1passpassfail
  • AAA: use #fe6267 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fe1018 as the background.

Brands using this color

Fonts for this mood

#fe1018 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fe1018
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fe1018 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fe1018-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md