Color

#fb181c

#fb181c
hex#fb181c
rgbrgb(251, 24, 28)
hslhsl(359, 97%, 54%)
oklchoklch(0.627 0.248 28.1)
Closest name: Apple Cherry (#f81404)Relative luminance 0.2125

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18fbf8

#fb188d · #fb8618

#1cfb18 · #181cfb

Split-complementary

Open in tool →

#18fb86 · #188dfb

#8dfb18 · #18fbf8 · #8618fb

Contrast

#fb181c as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #ec0407 as the text (4.58:1)
  • AAA: use #b50306 as the text (7.05:1)
  • AA: or shift the background to #141414 (4.6:1)
Aaon black
5.25:1passpassfail
  • AAA: use #fd6366 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fb181c as the background.

Brands using this color

Fonts for this mood

#fb181c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fb181c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fb181c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fb181c-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md