Color

#fd7275

#fd7275
hex#fd7275
rgbrgb(253, 114, 117)
hslhsl(359, 97%, 72%)
oklchoklch(0.72 0.17 21)
Closest name: Begonia (#fa6e79)Relative luminance 0.342

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72fdfb

#fd72ba · #fdb572

#75fd72 · #7275fd

Split-complementary

Open in tool →

#72fdb5 · #72bafd

#bafd72 · #72fdfb · #b572fd

Contrast

#fd7275 as textRatioAAAA largeAAAFix
Aaon white
2.68:1failfailfail
  • AA: use #ec0407 as the text (4.58:1)
  • AAA: use #b50306 as the text (7.05:1)
  • AA: or shift the background to #363636 (4.51:1)
  • AAA: or shift the background to #0f0f0f (7.16:1)
Aaon black
7.84:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd7275 as the background.

Brands using this color

Fonts for this mood

#fd7275 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd7275
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd7275 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd7275-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md