Color

#f00a34

#f00a34
hex#f00a34
rgbrgb(240, 10, 52)
hslhsl(349, 92%, 49%)
oklchoklch(0.605 0.241 23)
Closest name: Barberry (#ee1133)Relative luminance 0.1899

Colors that go with #f00a34

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0af0c6

#f00aa7 · #f0530a

#34f00a · #0a34f0

Split-complementary

Open in tool →

#0af053 · #0aa7f0

#a7f00a · #0af0c6 · #530af0

Contrast

#f00a34 as textRatioAAAA largeAAAFix
Aaon white
4.38:1failpassfail
  • AA: use #eb0a33 as the text (4.54:1)
  • AAA: use #b00726 as the text (7.23:1)
  • AA: or shift the background to #0a0a0a (4.52:1)
Aaon black
4.8:1passpassfail
  • AAA: use #f8627e as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f00a34 as the background.

Brands using this color

Fonts for this mood

#f00a34 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f00a34
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f00a34 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f00a34-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md