Color

#dc0930

#dc0930
hex#dc0930
rgbrgb(220, 9, 48)
hslhsl(349, 92%, 45%)
oklchoklch(0.567 0.226 22.7)
Closest name: crimson (#dc143c)Relative luminance 0.1562

Colors that go with #dc0930

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#09dcb6

#dc0999 · #dc4c09

#30dc09 · #0930dc

Split-complementary

Open in tool →

#09dc4c · #0999dc

#99dc09 · #09dcb6 · #4c09dc

Contrast

#dc0930 as textRatioAAAA largeAAAFix
Aaon white
5.09:1passpassfail
  • AAA: use #b00726 as the text (7.23:1)
Aaon black
4.12:1failpassfail
  • AA: use #eb0a33 as the text (4.62:1)
  • AAA: use #f8627e as the text (7.04:1)
  • AA: or shift the background to #f2f2f2 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc0930 as the background.

Brands using this color

Fonts for this mood

#dc0930 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc0930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc0930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc0930-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md