Color

#e70835

#e70835
hex#e70835
rgbrgb(231, 8, 53)
hslhsl(348, 93%, 47%)
oklchoklch(0.588 0.234 22.1)
Closest name: Barberry (#ee1133)Relative luminance 0.1742

Colors that go with #e70835

Amber, Denim and Gold lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#08e7bb

#e708a4 · #e74b08

#35e708 · #0835e7

Split-complementary

Open in tool →

#08e74b · #08a4e7

#a4e708 · #08e7bb · #4b08e7

Contrast

#e70835 as textRatioAAAA largeAAAFix
Aaon white
4.68:1passpassfail
  • AAA: use #b10629 as the text (7.17:1)
Aaon black
4.48:1failpassfail
  • AA: use #ec0936 as the text (4.66:1)
  • AAA: use #f96280 as the text (7.09:1)
  • AA: or shift the background to #fcfcfc (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e70835 as the background.

Brands using this color

Fonts for this mood

#e70835 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e70835
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e70835 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e70835-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md