Color
#e4281b
#e4281brgb(228, 40, 27)hsl(4, 79%, 50%)oklch(0.592 0.222 29.5)Colors that go with #e4281b
Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #e4281b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #e4281b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sea Green #2e8b57
triadicshippedSea Green completes a triad with #e4281b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #e4281b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #e4281b in 7 real palettes, including McDonald's's brand system and Wired's brand system, as the lead colour.
Blue #0000ff
shipped8 real palettes, including Doordash's brand system and native Cybersecurity's brand system put Blue beside #e4281b, as the accent.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #e4281b: 5 real palettes, including Walgreens's brand system and Behance's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #e4281b: 19 real palettes, including Netflix's brand system and McDonald's's brand system, as the accent.
Real palettes that use #e4281b
Tints & shades
Harmonies
Contrast
| #e4281b as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.55:1 | pass | pass | fail |
|
Aaon black | 4.62:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e4281b as the background.
Brands using this color
- Lenovosecondary · #e1251b · Δ0.742
- Walgreenssecondary · #e62600 · Δ0.982
- Marvelaccent · #e62429 · Δ1.163
- LGsecondary · #ea1917 · Δ1.327
- Pizza Hutsecondary · #e91c24 · Δ1.435
- Hyundaisecondary · #e63312 · Δ1.525
- JBLsecondary · #df2d00 · Δ1.549
- Doordashsecondary · #eb1700 · Δ1.569
- Databrickssecondary · #eb1600 · Δ1.587
- Tindersecondary · #ec180e · Δ1.611
- Lay'saccent · #df2027 · Δ1.734
- Netflixprimary · #e50914 · Δ1.767
- Codecademyaccent · #dc2626 · Δ1.85
- WWEsecondary · #e40707 · Δ1.875
- Pepsisecondary · #e32934 · Δ1.891
- Twitchaccent · #eb0400 · Δ1.939
- Gatoradesecondary · #ea0000 · Δ1.97
- Vodafoneprimary · #e60000 · Δ1.975
- Vodafoneaccent · #e60000 · Δ1.975
- McDonald'ssecondary · #da291c · Δ1.985
- Nintendosecondary · #e60012 · Δ1.988
Fonts for this mood
#e4281b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #e4281b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/e4281b-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md