Color

#e04d48

#e04d48
hex#e04d48
rgbrgb(224, 77, 72)
hslhsl(2, 71%, 58%)
oklchoklch(0.622 0.184 25.9)
Closest name: Blazing (#e94e41)Relative luminance 0.2162

Colors that go with #e04d48

Cadet Blue, Charcoal and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48dbe0

#e0488f · #e09948

#48e04d · #4d48e0

Split-complementary

Open in tool →

#48e099 · #488fe0

#8fe048 · #48dbe0 · #9948e0

Contrast

#e04d48 as textRatioAAAA largeAAAFix
Aaon white
3.94:1failpassfail
  • AA: use #dc3832 as the text (4.51:1)
  • AAA: use #aa221d as the text (7.1:1)
  • AA: or shift the background to #171717 (4.55:1)
Aaon black
5.32:1passpassfail
  • AAA: use #e7736f as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e04d48 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e04d48 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e04d48
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e04d48 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e04d48-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md