Color

#d91c1f

#d91c1f
hex#d91c1f
rgbrgb(217, 28, 31)
hslhsl(359, 77%, 48%)
oklchoklch(0.566 0.218 27.5)
Closest name: Angry Tomato (#d82029)Relative luminance 0.1568

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1cd9d6

#d91c7e · #d9771c

#1fd91c · #1c1fd9

Split-complementary

Open in tool →

#1cd977 · #1c7ed9

#7ed91c · #1cd9d6 · #771cd9

Contrast

#d91c1f as textRatioAAAA largeAAAFix
Aaon white
5.08:1passpassfail
  • AAA: use #b01719 as the text (7.04:1)
Aaon black
4.14:1failpassfail
  • AA: use #e32629 as the text (4.58:1)
  • AAA: use #ec6f71 as the text (7.08:1)
  • AA: or shift the background to #f2f2f2 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d91c1f as the background.

Brands using this color

Fonts for this mood

#d91c1f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d91c1f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d91c1f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d91c1f-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md