Color

#bf4240

#bf4240
hex#bf4240
rgbrgb(191, 66, 64)
hslhsl(1, 50%, 50%)
oklchoklch(0.555 0.161 24.8)
Closest name: Bento Box (#cc363c)Relative luminance 0.1534

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40bdbf

#bf407d · #bf8240

#40bf42 · #4240bf

Split-complementary

Open in tool →

#40bf82 · #407dbf

#7dbf40 · #40bdbf · #8240bf

Contrast

#bf4240 as textRatioAAAA largeAAAFix
Aaon white
5.16:1passpassfail
  • AAA: use #993533 as the text (7.21:1)
Aaon black
4.07:1failpassfail
  • AA: use #c4514f as the text (4.64:1)
  • AAA: use #d47e7d as the text (7.08:1)
  • AA: or shift the background to #f0f0f0 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf4240 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf4240 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf4240
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf4240 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf4240-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md