Color

#bc151d

#bc151d
hex#bc151d
rgbrgb(188, 21, 29)
hslhsl(357, 80%, 41%)
oklchoklch(0.508 0.197 26.5)
Closest name: Bullseye (#b9030a)Relative luminance 0.1132

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#15bcb4

#bc1571 · #bc6015

#1dbc15 · #151dbc

Split-complementary

Open in tool →

#15bc60 · #1571bc

#71bc15 · #15bcb4 · #6015bc

Contrast

#bc151d as textRatioAAAA largeAAAFix
Aaon white
6.44:1passpassfail
  • AAA: use #ae131b as the text (7.22:1)
Aaon black
3.26:1failpassfail
  • AA: use #e61924 as the text (4.53:1)
  • AAA: use #ef6c73 as the text (7.06:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc151d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bc151d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc151d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc151d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc151d-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md