Color

#bb0716

#bb0716
hex#bb0716
rgbrgb(187, 7, 22)
hslhsl(355, 93%, 38%)
oklchoklch(0.5 0.201 26.8)
Closest name: Bullseye (#b9030a)Relative luminance 0.1077

Colors that go with #bb0716

Royal Blue, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#07bbac

#bb0770 · #bb5207

#16bb07 · #0716bb

Split-complementary

Open in tool →

#07bb52 · #0770bb

#70bb07 · #07bbac · #5207bb

Contrast

#bb0716 as textRatioAAAA largeAAAFix
Aaon white
6.66:1passpassfail
  • AAA: use #b10615 as the text (7.23:1)
Aaon black
3.15:1failpassfail
  • AA: use #ec091c as the text (4.62:1)
  • AAA: use #f9626e as the text (7:1)
  • AA: or shift the background to #d6d6d6 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb0716 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bb0716 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb0716
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #bb0716 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb0716-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md