Color

#b23901

#b23901
hex#b23901
rgbrgb(178, 57, 1)
hslhsl(19, 99%, 35%)
oklchoklch(0.517 0.166 38.8)
Closest name: Bolognese (#bb4400)Relative luminance 0.1239

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#017ab2

#b20121 · #b29101

#01b239 · #3901b2

Split-complementary

Open in tool →

#01b291 · #0121b2

#21b201 · #017ab2 · #9101b2

Contrast

#b23901 as textRatioAAAA largeAAAFix
Aaon white
6.04:1passpassfail
  • AAA: use #9d3201 as the text (7.27:1)
Aaon black
3.48:1failpassfail
  • AA: use #d54401 as the text (4.66:1)
  • AAA: use #fe631b as the text (7.01:1)
  • AA: or shift the background to #e0e0e0 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b23901 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b23901 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b23901
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b23901 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b23901-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md