Color

#404f30

#404f30
hex#404f30
rgbrgb(64, 79, 48)
hslhsl(89, 24%, 25%)
oklchoklch(0.406 0.053 129.5)
Closest name: Hōjicha (#424f3b)Relative luminance 0.069

Colors that go with #404f30

Teal, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3f304f

#4f4f30 · #314f30

#30404f · #4f3040

Split-complementary

Open in tool →

#30314f · #4f304f

#304f4f · #3f304f · #4f3031

Contrast

#404f30 as textRatioAAAA largeAAAFix
Aaon white
8.83:1passpasspassPasses AAA — no fix needed.
Aaon black
2.38:1failfailfail
  • AA: use #677e4e as the text (4.67:1)
  • AAA: use #83a064 as the text (7.18:1)
  • AA: or shift the background to #bababa (4.55:1)
  • AAA: or shift the background to #e6e6e6 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #404f30 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#404f30 reads as muted, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #404f30
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #404f30 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/404f30-adbea2-4e4edf-212d1f-f1f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md