Color

#306ea1

#306ea1
hex#306ea1
rgbrgb(48, 110, 161)
hslhsl(207, 54%, 41%)
oklchoklch(0.522 0.103 246.4)
Closest name: Brilliant Blue (#0075b3)Relative luminance 0.1435

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a16330

#30a19b · #3036a1

#a1306e · #6ea130

Split-complementary

Open in tool →

#a13036 · #a19b30

#9b30a1 · #a16330 · #36a130

Contrast

#306ea1 as textRatioAAAA largeAAAFix
Aaon white
5.43:1passpassfail
  • AAA: use #285b86 as the text (7.17:1)
Aaon black
3.87:1failpassfail
  • AA: use #3579b1 as the text (4.52:1)
  • AAA: use #5e9ccf as the text (7.13:1)
  • AA: or shift the background to #ebebeb (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #306ea1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#306ea1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #306ea1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #306ea1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/306ea1-9cadc4-df4e53-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md