Brand colors

Stripe colors

Stripe's 5 brand colors as structured tokens — every role's hex with copy buttons, contrast pairs measured against the brand's own surface, and CSS / DTCG downloads. Ask your agent for a palette inspired by Stripe via the colors MCP.

Full brand page →

primary635bff secondary50617a accent533afd surfaceffffff text000000

Role tokens

primary#635bff · Blurple
secondary#50617a
accent#533afd
surface#ffffff
text#000000

Open in palette tool Contrast checker

Contrast pairs

Pair	Ratio	AA	AA large	AAA	Fix
Aaprimary on surface	4.7:1	pass	pass	fail	AAA: primary → #3429ff (7.22:1)
Aasecondary on surface	6.3:1	pass	pass	fail	AAA: secondary → #49586f (7.22:1)
Aaaccent on surface	6.19:1	pass	pass	fail	AAA: accent → #4326fd (7.16:1)
Aatext on surface	21:1	pass	pass	pass	—
Aatext on primary	4.47:1	fail	pass	fail	AA: text → #fafafa (4.5:1)
Aatext on secondary	3.33:1	fail	pass	fail	AA: text → #dbdbdb (4.55:1)
Aatext on accent	3.39:1	fail	pass	fail	AA: text → #dedede (4.6:1)

Measured against the brand's own surface where it has one; fixes move lightness only so they stay on-hue.

Download

The same tokens as CSS custom properties, a Tailwind theme block, and a W3C DTCG color group — or fetch tokens.json / brand.css for the full brand.

css · stripe-colors.css

:root {
  --color-primary: #635bff;
  --color-secondary: #50617a;
  --color-accent: #533afd;
  --color-surface: #ffffff;
  --color-text: #000000;
}

tailwind · tailwind.config.js

// tailwind.config.js
module.exports = {
  theme: {
    extend: {
      colors: {
        primary: "#635bff",
        secondary: "#50617a",
        accent: "#533afd",
        surface: "#ffffff",
        text: "#000000",
      },
    },
  },
};

dtcg · stripe-colors.tokens.json

{
  "$description": "Stripe brand colors",
  "color": {
    "primary": {
      "$type": "color",
      "$value": "#635bff"
    },
    "secondary": {
      "$type": "color",
      "$value": "#50617a"
    },
    "accent": {
      "$type": "color",
      "$value": "#533afd"
    },
    "surface": {
      "$type": "color",
      "$value": "#ffffff"
    },
    "text": {
      "$type": "color",
      "$value": "#000000"
    }
  }
}

Similar brand palettes

Public brands whose primary sits closest on the hue wheel.

mcpConnect your agent — riff on Stripe

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›build a palette inspired by Stripe for a different startup — keep the feel, change the primary, and give me the /palettes/new link

tool url/palettes/new/635bff-50617a-533afd-ffffff-000000?lock=0

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.