Brand colors

Linear colors

Linear's 4 brand colors as structured tokens — every role's hex with copy buttons, contrast pairs measured against the brand's own surface, and CSS / DTCG downloads. Ask your agent for a palette inspired by Linear via the colors MCP.

Full brand page →developer tools / project management software

Source: linear.app
Extracted: 2 September 2026
Version: 3
Guidelines: official

primary5e6ad2 accent7170ff surfacef7f8f8 text0d0e10

Role tokens

primary#5e6ad2 · Blue
accent#7170ff · Medium Slate Blue
surface#f7f8f8 · Off-White
text#0d0e10 · Near Black

Open in palette tool Contrast checker

Contrast pairs

Pair	Ratio	AA	AA large	AAA	Fix
Aaprimary on surface	4.42:1	fail	pass	fail	AA: primary → #5c68d1 (4.53:1)
Aaaccent on surface	3.61:1	fail	pass	fail	AA: accent → #5757ff (4.69:1)
Aatext on surface	18.15:1	pass	pass	pass	—
Aatext on primary	4.11:1	fail	pass	fail	AA: text → #fcfcfd (4.58:1)
Aatext on accent	5.02:1	pass	pass	fail	AAA: accent → #9494ff (7.3:1)

Measured against the brand's own surface where it has one; fixes move lightness only so they stay on-hue.

Download

The same tokens as CSS custom properties, a Tailwind v4 @theme block, and a W3C DTCG color group — or fetch tokens.json / brand.css for the full brand.

css · linear-colors.css

:root {
  --color-primary: #5e6ad2;
  --color-accent: #7170ff;
  --color-surface: #f7f8f8;
  --color-text: #0d0e10;
}

tailwind · theme.css

/* Linear — Tailwind v4 theme. Import after "tailwindcss". */
@theme {
  --color-primary: #5e6ad2;
  --color-accent: #7170ff;
  --color-surface: #f7f8f8;
  --color-text: #0d0e10;
}

dtcg · linear-colors.tokens.json

{
  "$description": "Linear brand colors",
  "color": {
    "primary": {
      "$type": "color",
      "$value": "#5e6ad2"
    },
    "accent": {
      "$type": "color",
      "$value": "#7170ff"
    },
    "surface": {
      "$type": "color",
      "$value": "#f7f8f8"
    },
    "text": {
      "$type": "color",
      "$value": "#0d0e10"
    }
  }
}

Similar brand palettes

Public brands whose primary sits closest on the hue wheel.

mcpConnect your agent — riff on Linear

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›build a palette inspired by Linear for a developer tools / project management software startup — keep the feel, change the primary, and give me the /palettes/new link

tool url/palettes/new/5e6ad2-7170ff-f7f8f8-0d0e10?lock=0

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Linear trademarks and logos belong to their owner. Shown for identification (nominative use); not affiliated or endorsed. Owner of this brand? Request a correction or removal →