Color

#303a91

#303a91
hex#303a91
rgbrgb(48, 58, 145)
hslhsl(234, 50%, 38%)
oklchoklch(0.395 0.142 273)
Closest name: Bluebell (#333399)Relative luminance 0.057

Colors that go with #303a91

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#918830

#306b91 · #573091

#91303a · #3a9130

Split-complementary

Open in tool →

#915730 · #6b9130

#91306b · #918830 · #309157

Contrast

#303a91 as textRatioAAAA largeAAAFix
Aaon white
9.81:1passpasspassPasses AAA — no fix needed.
Aaon black
2.14:1failfailfail
  • AA: use #626dcb as the text (4.57:1)
  • AAA: use #8890d7 as the text (7.02:1)
  • AA: or shift the background to #b0b0b0 (4.53:1)
  • AAA: or shift the background to #dbdbdb (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #303a91 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#303a91 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #303a91
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #303a91 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/303a91-9d9cc4-df8a4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md