Color

#2b7bfd

#2b7bfd
hex#2b7bfd
rgbrgb(43, 123, 253)
hslhsl(217, 98%, 58%)
oklchoklch(0.609 0.209 260)
Closest name: Azure (#007fff)Relative luminance 0.2177

Colors that go with #2b7bfd

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fdac2b

#2be4fd · #432bfd

#fd2b7b · #7bfd2b

Split-complementary

Open in tool →

#fd432b · #e4fd2b

#fd2be4 · #fdac2b · #2bfd43

Contrast

#2b7bfd as textRatioAAAA largeAAAFix
Aaon white
3.92:1failpassfail
  • AA: use #126cfd as the text (4.58:1)
  • AAA: use #024fca as the text (7.06:1)
  • AA: or shift the background to #171717 (4.57:1)
Aaon black
5.35:1passpassfail
  • AAA: use #5394fd as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2b7bfd as the background.

Brands using this color

Fonts for this mood

#2b7bfd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2b7bfd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2b7bfd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2b7bfd-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md