Named color

Azure

#007fff

hex#007fff

rgbrgb(0, 127, 255)

hslhsl(210, 100%, 50%)

oklchoklch(0.613 0.212 256.3)

Relative luminance 0.224

Cool Vivid Technical Modern

Open in palette tool Check contrast

Azure on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 3 public brands that use it and the palettes it appears in.

Tints & shades

Tints — toward white

1a8cff 3399ff 47a3ff 61b0ff 7abdff 94c9ff add6ff c2e0ff dbedff f5faff

Shades — toward black

0073e6 0069d1 005cb8 0052a3 00458a 003870 002e5c 002142 00172e 000a14

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

007fff ff8000

#ff8000

Analogous

Open in tool →

007fff 00ffff 0000ff

#00ffff · #0000ff

Triadic

Open in tool →

007fff ff0080 80ff00

#ff0080 · #80ff00

Split-complementary

Open in tool →

007fff ff0000 ffff00

#ff0000 · #ffff00

Tetradic

Open in tool →

007fff ff00ff ff8000 00ff00

#ff00ff · #ff8000 · #00ff00

Contrast

Azure as text	Ratio	AA	AA large	AAA	Fix
Aaon white	3.83:1	fail	pass	fail	AA: use #0073e6 as the text (4.57:1) AAA: use #0057ad as the text (7.08:1) AA: or shift the background to #1a1a1a (4.54:1)
Aaon black	5.48:1	pass	pass	fail	AAA: use #3399ff as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Azure as the background.

Brands using this color

Fonts for this mood

Azure reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

Technical fonts →Modern fonts →

mcpConnect your agent — build around Azure

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #007fff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/007fff-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md