Color

#264fa1

#264fa1
hex#264fa1
rgbrgb(38, 79, 161)
hslhsl(220, 62%, 39%)
oklchoklch(0.446 0.141 262.3)
Closest name: Blue Chip (#1d5699)Relative luminance 0.0858

Colors that go with #264fa1

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a17826

#268da1 · #3a26a1

#a1264f · #4fa126

Split-complementary

Open in tool →

#a13a26 · #8da126

#a1268d · #a17826 · #26a13a

Contrast

#264fa1 as textRatioAAAA largeAAAFix
Aaon white
7.73:1passpasspassPasses AAA — no fix needed.
Aaon black
2.72:1failfailfail
  • AA: use #4171d2 as the text (4.52:1)
  • AAA: use #7396de as the text (7.15:1)
  • AA: or shift the background to #c7c7c7 (4.57:1)
  • AAA: or shift the background to #f5f5f5 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #264fa1 as the background.

Brands using this color

Fonts for this mood

#264fa1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #264fa1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #264fa1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/264fa1-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md