Newsprint
Open in tool →Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.
Color
#24191c
#24191c
hex
#24191crgb
rgb(36, 25, 28)hsl
hsl(344, 18%, 12%)oklch
oklch(0.228 0.018 0.6)Closest name: Dark Orchestra (#251b19)Relative luminance 0.0115
Colors that go with #24191c
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #24191c without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #24191c in 18 real palettes, including Warner Bros.'s brand system and Google's brand system, as the accent.
Blue #0000ff
shipped23 real palettes, including Signal's brand system and CVS's brand system put Blue beside #24191c, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #24191c in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour.
Blush Pink #e8b4b8
shipped5 real palettes, including Graphite Mono and Estate put Blush Pink beside #24191c, as the accent.
Brown #a52a2a
shipped5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #24191c, as the accent.
Burgundy #800020
shipped4 real palettes, including Mailchimp's brand system and Candlelight put Burgundy beside #24191c, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #24191c in 6 real palettes, including Coffee Bar and Kiln, as the accent.
Real palettes that use #24191c
Tints & shades
Harmonies
Contrast
| #24191c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 17.06:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.23:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #24191c as the background.
Brands using this color
- Pinteresttext · #211922 · Δ1.305
- Victoria's Secretprimary · #221d1d · Δ1.38
- Victoria's Secrettext · #221d1d · Δ1.38
- Allbirdsprimary · #241c24 · Δ1.564
- Appleprimary · #221e1f · Δ1.664
- Braveprimary · #1c1c1d · Δ1.796
- Bravetext · #1c1c1d · Δ1.796
- Gustoprimary · #1c1b1a · Δ1.835
- Gustotext · #1c1b1a · Δ1.835
- Logitechprimary · #1b1b1b · Δ1.934
- Logitechtext · #1b1b1b · Δ1.934
- N26text · #1b1b1b · Δ1.934
- NASAtext · #1b1b1b · Δ1.934
- Signalprimary · #1b1b1b · Δ1.934
- Signaltext · #1b1b1b · Δ1.934
- Figmatext · #1e1e1e · Δ1.951
- Mailchimpprimary · #241c15 · Δ1.955
Palettes built around it
Ink & Paper
Open in tool →Two greys and one ink-blue link color: the palette of a well-set book page.
Launch Orange
Open in tool →Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
Learning App
Open in tool →Green, blue and orange at full saturation: the gamified-learning look, where every color is a reward.
Playground
Open in tool →Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids.
Woodsmoke
Open in tool →Amber and oxblood on smoky brown — a fireside dark mode that photographs whisky, leather and wool.
Bramble
Open in tool →Blackberry and bark with a wheat highlight on a plum-black surface — late-autumn, quiet, slightly gothic.
Diner
Open in tool →Cherry red, mint-teal and butter yellow — chrome-and-vinyl retro; the red does the work, the teal cools it.
Stone
Open in tool →Stone greys with a faint warmth — Tailwind's stone scale used as a whole palette: interfaces that want to disappear.
Fonts for this mood
#24191c reads as warm, muted, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #24191c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #24191c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/24191c-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md