Color

#173dba

#173dba
hex#173dba
rgbrgb(23, 61, 186)
hslhsl(226, 78%, 41%)
oklchoklch(0.427 0.2 265.1)
Closest name: Cobalt Blue (#0047ab)Relative luminance 0.0706

Colors that go with #173dba

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #173dba

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ba9417

#178fba · #4217ba

#ba173d · #3dba17

Split-complementary

Open in tool →

#ba4217 · #8fba17

#ba178f · #ba9417 · #17ba42

Contrast

#173dba as textRatioAAAA largeAAAFix
Aaon white
8.7:1passpasspassPasses AAA — no fix needed.
Aaon black
2.41:1failfailfail
  • AA: use #456be8 as the text (4.52:1)
  • AAA: use #7793ee as the text (7.19:1)
  • AA: or shift the background to #bdbdbd (4.63:1)
  • AAA: or shift the background to #e8e8e8 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #173dba as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#173dba reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #173dba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #173dba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/173dba-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md