Color
#fe1028
#fe1028rgb(254, 16, 40)hsl(354, 99%, 53%)oklch(0.631 0.252 26)Colors that go with #fe1028
Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fe1028: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Dodger Blue #1e90ff
triadicshippedDodger Blue completes a triad with #fe1028 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #fe1028: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite #fe1028 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #fe1028 in 5 real palettes, including Wired's brand system and Heatwave, as the accent — a combination designers have actually shipped, not a computed rotation.
Blue #0000ff
shippedBlue is paired with #fe1028 in 7 real palettes, including Gap's brand system and native Cybersecurity's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #fe1028 in 11 real palettes, including ElevenLabs's brand system and Netflix's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Gold #ffd700
shippedGold is paired with #fe1028 in 8 real palettes, including Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system and Paddle's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Tints & shades
Harmonies
Contrast
| #fe1028 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.95:1 | fail | pass | fail | |
Aaon black | 5.32:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fe1028 as the background.
Brands using this color
- Nikesecondary · #ff0015 · Δ0.985
- Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantomaccent · #ff0037 · Δ1.447
- Gapsecondary · #ff0000 · Δ1.562
- Paddlesecondary · #ff0000 · Δ1.562
- native Cybersecurityprimary · #fc0404 · Δ1.59
- Pepsiprimary · #ff1400 · Δ1.739
- ElevenLabsprimary · #f41a2f · Δ1.926
- ElevenLabssecondary · #f41a2f · Δ1.926
Fonts for this mood
#fe1028 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #fe1028 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/fe1028-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md