Color

#f50400

#f50400
hex#f50400
rgbrgb(245, 4, 0)
hslhsl(1, 100%, 48%)
oklchoklch(0.61 0.249 29.4)
Closest name: Assassin’s Red (#f60206)Relative luminance 0.195

Colors that go with #f50400

Charcoal, Royal Blue and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00f1f5

#f50076 · #f57e00

#00f504 · #0400f5

Split-complementary

Open in tool →

#00f57e · #0076f5

#76f500 · #00f1f5 · #7e00f5

Contrast

#f50400 as textRatioAAAA largeAAAFix
Aaon white
4.29:1failpassfail
  • AA: use #eb0400 as the text (4.62:1)
  • AAA: use #b30300 as the text (7.17:1)
  • AA: or shift the background to #0d0d0d (4.53:1)
Aaon black
4.9:1passpassfail
  • AAA: use #ff5f5c as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f50400 as the background.

Brands using this color

Fonts for this mood

#f50400 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f50400
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #f50400 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f50400-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md