Color

#f00000

#f00000
hex#f00000
rgbrgb(240, 0, 0)
hslhsl(0, 100%, 47%)
oklchoklch(0.6 0.246 29.2)
Closest name: Alarm (#ec0003)Relative luminance 0.1853

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00f0f0

#f00078 · #f07800

#00f000 · #0000f0

Split-complementary

Open in tool →

#00f078 · #0078f0

#78f000 · #00f0f0 · #7800f0

Contrast

#f00000 as textRatioAAAA largeAAAFix
Aaon white
4.46:1failpassfail
  • AA: use #eb0000 as the text (4.63:1)
  • AAA: use #b30000 as the text (7.2:1)
  • AA: or shift the background to #050505 (4.57:1)
Aaon black
4.71:1passpassfail
  • AAA: use #ff6161 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f00000 as the background.

Brands using this color

Fonts for this mood

#f00000 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f00000
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f00000 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f00000-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md