Color

#ef2d2a

#ef2d2a
hex#ef2d2a
rgbrgb(239, 45, 42)
hslhsl(1, 86%, 55%)
oklchoklch(0.616 0.227 27.7)
Closest name: Arcade Fire (#ee3311)Relative luminance 0.2039

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2aecef

#ef2a89 · #ef902a

#2aef2d · #2d2aef

Split-complementary

Open in tool →

#2aef90 · #2a89ef

#89ef2a · #2aecef · #902aef

Contrast

#ef2d2a as textRatioAAAA largeAAAFix
Aaon white
4.13:1failpassfail
  • AA: use #e81511 as the text (4.62:1)
  • AAA: use #af100d as the text (7.23:1)
  • AA: or shift the background to #121212 (4.53:1)
Aaon black
5.08:1passpassfail
  • AAA: use #f46a67 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef2d2a as the background.

Brands using this color

Fonts for this mood

#ef2d2a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef2d2a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef2d2a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef2d2a-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md