Color

#ef0b35

#ef0b35
hex#ef0b35
rgbrgb(239, 11, 53)
hslhsl(349, 91%, 49%)
oklchoklch(0.603 0.24 22.7)
Closest name: Barberry (#ee1133)Relative luminance 0.1885

Colors that go with #ef0b35

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0befc5

#ef0ba7 · #ef530b

#35ef0b · #0b35ef

Split-complementary

Open in tool →

#0bef53 · #0ba7ef

#a7ef0b · #0befc5 · #530bef

Contrast

#ef0b35 as textRatioAAAA largeAAAFix
Aaon white
4.4:1failpassfail
  • AA: use #ea0b34 as the text (4.57:1)
  • AAA: use #af0827 as the text (7.27:1)
  • AA: or shift the background to #080808 (4.55:1)
Aaon black
4.77:1passpassfail
  • AAA: use #f8637e as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef0b35 as the background.

Brands using this color

Fonts for this mood

#ef0b35 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef0b35
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef0b35 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef0b35-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md