Color

#eb2828

#eb2828
hex#eb2828
rgbrgb(235, 40, 40)
hslhsl(0, 83%, 54%)
oklchoklch(0.606 0.227 27.4)
Closest name: Barberry (#ee1133)Relative luminance 0.1933

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28ebeb

#eb288a · #eb8a28

#28eb28 · #2828eb

Split-complementary

Open in tool →

#28eb8a · #288aeb

#8aeb28 · #28ebeb · #8a28eb

Contrast

#eb2828 as textRatioAAAA largeAAAFix
Aaon white
4.32:1failpassfail
  • AA: use #ea1a1a as the text (4.51:1)
  • AAA: use #b11010 as the text (7.12:1)
  • AA: or shift the background to #0d0d0d (4.5:1)
Aaon black
4.87:1passpassfail
  • AAA: use #f16a6a as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #eb2828 as the background.

Brands using this color

Fonts for this mood

#eb2828 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #eb2828
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #eb2828 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/eb2828-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md