Color

#e54138

#e54138
hex#e54138
rgbrgb(229, 65, 56)
hslhsl(3, 77%, 56%)
oklchoklch(0.616 0.202 27.9)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.2072

Colors that go with #e54138

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38dde5

#e53886 · #e59738

#38e541 · #4138e5

Split-complementary

Open in tool →

#38e597 · #3886e5

#86e538 · #38dde5 · #9738e5

Contrast

#e54138 as textRatioAAAA largeAAAFix
Aaon white
4.08:1failpassfail
  • AA: use #e22b22 as the text (4.56:1)
  • AAA: use #ac1e16 as the text (7.12:1)
  • AA: or shift the background to #141414 (4.51:1)
Aaon black
5.14:1passpassfail
  • AAA: use #ec716a as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e54138 as the background.

Brands using this color

Fonts for this mood

#e54138 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e54138
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e54138 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e54138-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md