Color

#e23728

#e23728
hex#e23728
rgbrgb(226, 55, 40)
hslhsl(5, 76%, 52%)
oklchoklch(0.6 0.209 29.6)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1905

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28d2e2

#e22875 · #e29428

#28e237 · #3728e2

Split-complementary

Open in tool →

#28e294 · #2875e2

#75e228 · #28d2e2 · #9428e2

Contrast

#e23728 as textRatioAAAA largeAAAFix
Aaon white
4.37:1failpassfail
  • AA: use #e02f1f as the text (4.57:1)
  • AAA: use #ab2417 as the text (7.01:1)
  • AA: or shift the background to #0a0a0a (4.54:1)
Aaon black
4.81:1passpassfail
  • AAA: use #ea7166 as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e23728 as the background.

Brands using this color

Fonts for this mood

#e23728 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e23728
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e23728 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e23728-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md