Color

#c50239

#c50239
hex#c50239
rgbrgb(197, 2, 57)
hslhsl(343, 98%, 39%)
oklchoklch(0.523 0.209 17.9)
Closest name: Akari Red (#c90b42)Relative luminance 0.1221

Colors that go with #c50239

Royal Blue, Teal and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#02c58e

#c5029b · #c52c02

#39c502 · #0239c5

Split-complementary

Open in tool →

#02c52c · #029bc5

#9bc502 · #02c58e · #2c02c5

Contrast

#c50239 as textRatioAAAA largeAAAFix
Aaon white
6.1:1passpassfail
  • AAA: use #b10233 as the text (7.18:1)
Aaon black
3.44:1failpassfail
  • AA: use #e80243 as the text (4.52:1)
  • AAA: use #fd5d8b as the text (7.12:1)
  • AA: or shift the background to #dedede (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c50239 as the background.

Brands using this color

Fonts for this mood

#c50239 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c50239
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c50239 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c50239-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md