#bf1303 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	6.34:1	pass	pass	fail	AAA: use #b01103 as the text (7.17:1)
Aaon black	3.31:1	fail	pass	fail	AA: use #e71604 as the text (4.51:1) AAA: use #fc6254 as the text (7.01:1) AA: or shift the background to #dbdbdb (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf1303 as the background.

Brands using this color

Datadogaccent · #bf0000 · Δ0.87

Palettes built around it

b91c1c 78716c d97706 f5f1ea 1c1917

Newsprint

Open in tool →

Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.

Editorial Muted Warm

Fonts for this mood

#bf1303 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

Warm fonts →Playful fonts →Bold fonts →

mcpConnect your agent — build around #bf1303

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #bf1303 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf1303-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md