Color

#be0918

#be0918
hex#be0918
rgbrgb(190, 9, 24)
hslhsl(355, 91%, 39%)
oklchoklch(0.507 0.203 26.7)
Closest name: Blood Kiss (#c30b0a)Relative luminance 0.1121

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#09beaf

#be0973 · #be5409

#18be09 · #0918be

Split-complementary

Open in tool →

#09be54 · #0973be

#73be09 · #09beaf · #5409be

Contrast

#be0918 as textRatioAAAA largeAAAFix
Aaon white
6.48:1passpassfail
  • AAA: use #b40817 as the text (7.03:1)
Aaon black
3.24:1failpassfail
  • AA: use #ea0b1e as the text (4.57:1)
  • AAA: use #f86370 as the text (7.01:1)
  • AA: or shift the background to #d9d9d9 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be0918 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#be0918 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be0918
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be0918 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be0918-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md