Color

#bd4772

#bd4772
hex#bd4772
rgbrgb(189, 71, 114)
hslhsl(338, 47%, 51%)
oklchoklch(0.569 0.157 0.8)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1654

Colors that go with #bd4772

Denim, Gold and Orange lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#47bd92

#bd47ad · #bd5747

#72bd47 · #4772bd

Split-complementary

Open in tool →

#47bd57 · #47adbd

#adbd47 · #47bd92 · #5747bd

Contrast

#bd4772 as textRatioAAAA largeAAAFix
Aaon white
4.87:1passpassfail
  • AAA: use #963659 as the text (7.07:1)
Aaon black
4.31:1failpassfail
  • AA: use #bf4f78 as the text (4.6:1)
  • AAA: use #d07c9b as the text (7.04:1)
  • AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd4772 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd4772 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd4772
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd4772 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd4772-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md