Color

#4772bd

#4772bd
hex#4772bd
rgbrgb(71, 114, 189)
hslhsl(218, 47%, 51%)
oklchoklch(0.557 0.126 260.8)
Closest name: Campanula (#3473b7)Relative luminance 0.1705

Colors that go with #4772bd

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd9247

#47adbd · #5747bd

#bd4772 · #72bd47

Split-complementary

Open in tool →

#bd5747 · #adbd47

#bd47ad · #bd9247 · #47bd57

Contrast

#4772bd as textRatioAAAA largeAAAFix
Aaon white
4.76:1passpassfail
  • AAA: use #355792 as the text (7.17:1)
Aaon black
4.41:1failpassfail
  • AA: use #4b75be as the text (4.59:1)
  • AAA: use #7898ce as the text (7.18:1)
  • AA: or shift the background to #fafafa (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4772bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4772bd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4772bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4772bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4772bd-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md