Color

#bd4273

#bd4273
hex#bd4273
rgbrgb(189, 66, 115)
hslhsl(336, 48%, 50%)
oklchoklch(0.564 0.164 359.2)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1595

Colors that go with #bd4273

Steel Blue, Amber and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#42bd8c

#bd42b0 · #bd4f42

#73bd42 · #4273bd

Split-complementary

Open in tool →

#42bd4f · #42b0bd

#b0bd42 · #42bd8c · #4f42bd

Contrast

#bd4273 as textRatioAAAA largeAAAFix
Aaon white
5.01:1passpassfail
  • AAA: use #97355c as the text (7.05:1)
Aaon black
4.19:1failpassfail
  • AA: use #c14e7c as the text (4.65:1)
  • AAA: use #d17b9d as the text (7.03:1)
  • AA: or shift the background to #f5f5f5 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd4273 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd4273 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd4273
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd4273 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd4273-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md