Color

#bd412e

#bd412e
hex#bd412e
rgbrgb(189, 65, 46)
hslhsl(8, 61%, 46%)
oklchoklch(0.548 0.163 31.4)
Closest name: Rust (#b7410e)Relative luminance 0.148

Colors that go with #bd412e

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #bd412e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2eaabd

#bd2e62 · #bd882e

#2ebd41 · #412ebd

Split-complementary

Open in tool →

#2ebd88 · #2e62bd

#62bd2e · #2eaabd · #882ebd

Contrast

#bd412e as textRatioAAAA largeAAAFix
Aaon white
5.3:1passpassfail
  • AAA: use #9c3626 as the text (7.07:1)
Aaon black
3.96:1failpassfail
  • AA: use #cd4632 as the text (4.52:1)
  • AAA: use #db7a6b as the text (7.01:1)
  • AA: or shift the background to #ededed (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd412e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bd412e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd412e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd412e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd412e-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md