Color

#bd285f

#bd285f
hex#bd285f
rgbrgb(189, 40, 95)
hslhsl(338, 65%, 45%)
oklchoklch(0.533 0.187 4.5)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1316

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28bd87

#bd28a9 · #bd3c28

#5fbd28 · #285fbd

Split-complementary

Open in tool →

#28bd3c · #28a9bd

#a9bd28 · #28bd87 · #3c28bd

Contrast

#bd285f as textRatioAAAA largeAAAFix
Aaon white
5.78:1passpassfail
  • AAA: use #a42352 as the text (7.14:1)
Aaon black
3.63:1failpassfail
  • AA: use #d4356f as the text (4.54:1)
  • AAA: use #e2749c as the text (7.21:1)
  • AA: or shift the background to #e3e3e3 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd285f as the background.

Brands using this color

Fonts for this mood

#bd285f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd285f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd285f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd285f-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md