Color

#28a9bd

#28a9bd
hex#28a9bd
rgbrgb(40, 169, 189)
hslhsl(188, 65%, 45%)
oklchoklch(0.677 0.109 210.7)
Closest name: Aquarius (#2db0ce)Relative luminance 0.325

Colors that go with #28a9bd

Charcoal, Tomato and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #28a9bd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd3c28

#28bd87 · #285fbd

#bd28a9 · #a9bd28

Split-complementary

Open in tool →

#bd285f · #bd8728

#8728bd · #bd3c28 · #5fbd28

Contrast

#28a9bd as textRatioAAAA largeAAAFix
Aaon white
2.8:1failfailfail
  • AA: use #1e808f as the text (4.63:1)
  • AAA: use #165e69 as the text (7.4:1)
  • AA: or shift the background to #333333 (4.51:1)
  • AAA: or shift the background to #0a0a0a (7.07:1)
Aaon black
7.5:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #28a9bd as the background.

Brands using this color

Fonts for this mood

#28a9bd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #28a9bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #28a9bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/28a9bd-a2b7be-df4e81-1f252d-e9f1ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md