Color

#bd1405

#bd1405
hex#bd1405
rgbrgb(189, 20, 5)
hslhsl(5, 95%, 38%)
oklchoklch(0.508 0.2 30.1)
Closest name: Blood Kiss (#c30b0a)Relative luminance 0.1133

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#05aebd

#bd0552 · #bd7005

#05bd14 · #1405bd

Split-complementary

Open in tool →

#05bd70 · #0552bd

#52bd05 · #05aebd · #7005bd

Contrast

#bd1405 as textRatioAAAA largeAAAFix
Aaon white
6.43:1passpassfail
  • AAA: use #ae1304 as the text (7.25:1)
Aaon black
3.27:1failpassfail
  • AA: use #ea1906 as the text (4.64:1)
  • AAA: use #fb6456 as the text (7.06:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd1405 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bd1405 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd1405
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd1405 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd1405-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md