Color

#b54012

#b54012
hex#b54012
rgbrgb(181, 64, 18)
hslhsl(17, 82%, 39%)
oklchoklch(0.531 0.161 38.8)
Closest name: Rust (#b7410e)Relative luminance 0.1353

Colors that go with #b54012

Royal Blue, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b54012

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1287b5

#b51235 · #b59212

#12b540 · #4012b5

Split-complementary

Open in tool →

#12b592 · #1235b5

#35b512 · #1287b5 · #9212b5

Contrast

#b54012 as textRatioAAAA largeAAAFix
Aaon white
5.67:1passpassfail
  • AAA: use #99360f as the text (7.27:1)
Aaon black
3.71:1failpassfail
  • AA: use #cc4814 as the text (4.5:1)
  • AAA: use #ec7141 as the text (7:1)
  • AA: or shift the background to #e6e6e6 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b54012 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b54012 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b54012
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b54012 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b54012-c4ac9c-62cbb6-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md