Newsprint
Open in tool →Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.
Brand color
Airtable Text
#161616
hex
#161616rgb
rgb(22, 22, 22)hsl
hsl(0, 0%, 9%)oklch
oklch(0.2 0 0)From Airtable brand colorsRelative luminance 0.008
Airtable Text on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 12 public brands that use it and the palettes it appears in.
Tints & shades
Harmonies
Contrast
| Airtable Text as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 18.1:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.16:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Airtable Text as the background.
Brands using this color
- Airtabletext · #161616
- CircleCItext · #161616
- Next.jstext · #171717 · Δ0.443
- Retooltext · #151515 · Δ0.446
- GitHubprimary · #181717 · Δ0.579
- Runwayprimary · #141414 · Δ0.894
- Anthropictext · #141413 · Δ0.956
- Notionprimary · #191919 · Δ1.323
- JetBrainstext · #19191c · Δ1.564
- Netlifytext · #181a1c · Δ1.703
- Lemon Squeezytext · #121217 · Δ1.865
- Splinetext · #191a1d · Δ1.879
Palettes built around it
Gallery
Open in tool →Near-monochrome with one burnt-orange highlight — an art director's default because it never competes with the work.
Console Light
Open in tool →A sober docs palette: one blue for interactive, one green for success, zinc greys for everything else.
Graphite
Open in tool →A greyscale system with a single amber — the accent does all the work, so allow one per screen.
Launch Orange
Open in tool →Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
Coffee Bar
Open in tool →Espresso and caramel: a dark-roast palette that photographs latte art beautifully.
Atelier
Open in tool →Black on bone with a whisper of gold: the runway default that lets garments carry the color.
Estate
Open in tool →Bronze on charcoal signals premium listings; the silver accent handles secondary detail without adding color.
Studio Grey
Open in tool →A pure greyscale with a single electric blue — the portfolio palette that makes work look considered.
Fonts for this mood
Airtable Text reads as neutral, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around Airtable Text
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #161616 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/161616-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md